Many people at the start of their content journey are set in the belief that they are on the verge of virality. Whilst this is true, and in theory, anyone could "go viral" given the right circumstances, the right piece of content and a bit of pure luck, hoping on a viral dream is much like buying a lottery ticket. In this post, we explore the similarities between lotteries and virality and look to share some key steps to success when it comes to content marketing.
We have been big supporters of businesses creating their own lead generation funnels, rather than buying leads in or relying on a sales force to create leads for the business.
Okay, 2020 passed by in a flash, and for many companies, exposed the importance of having a strong digital presence. For many companies, this year was the first time that they could no longer rely on people walking by and popping into their business. The world had moved completely digital, that is, unless you are a supermarket.
Many people at the start of their content journey are set in the belief that they are on the verge of virality. Whilst this is true, and in theory, anyone could "go viral" given the right circumstances, the right piece of content and a bit of pure luck, hoping on a viral dream is much like buying a lottery ticket. In this post, we explore the similarities between lotteries and virality and look to share some key steps to success when it comes to content marketing.
Have you been constantly hearing, “Email marketing is dead.”? The only places where email is in fact dead, is with companies who have let their strategy die! Let us unravel some of the top reasons why email marketing still continues to be a thriving marketing strategy– in 2020 and beyond.
This month we are very excited to talk about the hard-hitting memoir from the founder of NIKE: Shoe Dog by Phil Knight. Having picked up the book after reading the incredible reviews from some of the leaders in global business such as Bill Gates, we weren't disappointed.
Today I am sharing some insight and key areas that will help protect your business through the continued pandemic. Whilst you may feel like this post is a bit late to the game, 4 months too late to be exact… well you may be right. However, the core principles I am going to share in here will continue to support your business as the economic landscape continues to shift.
Hello fellow creatives and marketers, today we are talking about something that is highly important to me, whenever creating a social strategy for a brand – whether that’s a business or a personal brand, and that is: creating a cohesive style on social media, specifically Instagram.
We have been big supporters of businesses creating their own lead generation funnels, rather than buying leads in or relying on a sales force to create leads for the business.
